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2010 Press Releases
Morton Plant North Bay Hospital Adds MRI to Help with Breast Cancer Diagnosis
NEW PORT RICHEY, Fla., (June 7, 2010) – As part of its commitment to bringing advanced care and treatment of breast cancer to West Pasco, Morton Plant North Bay Hospital’s breast program now has the ability to perform specialized MRI (magnetic resonance imaging) exams.

“According to the American Cancer Society, patients with breast cancer have a 96 percent chance of survival when the disease is detected in the early stages,” said Rosemary Giuliano, ARNP, MSN, clinical director of Morton Plant North Bay’s breast program. “The addition of breast MRI gives us one more tool to use in the diagnosis and treatment planning to fight breast cancer.”

According to a New England Journal of Medicine study, MRI can find breast cancers that mammograms miss in high-risk women. In 2007, an expert panel convened by the American Cancer Society developed recommendations for the use of magnetic resonance imaging (MRI) for women at increased risk for breast cancer, and recommends annual screening using MRI in addition to mammography for women with a 20-25 percent or greater lifetime risk of the disease.

"MRI scans are best used along with mammograms for screening women who are thought to have a high risk of getting breast cancer, based on family history and their own medical history,” noted Giuliano. “Also, MRI can be used to look at areas of concern found on a mammogram and to assist the physician in making treatment decisions.”

In addition to breast MRI, Morton Plant North Bay’s breast program offers diagnosis and treatment of breast cancer including, ultrasounds, mammograms, the full scope of all technologies available for breast biopsies, computer-aided detection, genetic testing, breast conservation and targeted radiation therapy.

Results and treatment plans can be created and monitored by a group of physicians and medical experts, which allows the patient to visit one medical facility instead of multiple visits to a number of specialists. Patients interested in the Morton Plant North Bay breast program, can call (727) 953-9233.

About Morton Plant North Bay Hospital
As part of the BayCare Health System, Morton Plant North Bay was established in 1965 and is a 154-bed facility committed to improving the health of everyone it serves. In 2008, the hospital was awarded Magnet Designation for the second time by the American Nurses Credentialing Center, the most prestigious national recognition of excellence in nursing care. Morton Plant North Bay has also received the Gold Seal of ApprovalTM for Primary Stroke Care from the Joint Commission. Morton Plant North Bay Hospital is located at 6600 Madison Street, New Port Richey, Fla.

About BayCare Health System
BayCare Health System is the largest community-based health system in the region, providing expert medical care for a patient’s lifetime. Composed of hospitals and numerous affiliated services, the system connects patients to a complete range of services throughout the Tampa Bay area. Together, BayCare organizations seek to advance the health of their patients and their communities.

Member hospitals are Mease Countryside, Mease Dunedin, Morton Plant, Morton Plant North Bay, St. Anthony’s, St. Joseph’s, St. Joseph’s Children’s, St. Joseph’s Women’s, St. Joseph’s Hospital North and South Florida Baptist. On the web:


Beth Hardy
(727) 298-6199 Phone
(727) 402-8113 Pager